Here's what I learned TOTALLY by accident. Personal story sells.
The more bold and authentic your voice, the more easily you'll attract those you're meant to work with. Because readers need to know what you stand for, and the stories you choose to tell will allow them to determine that.
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Straight-talking, funny and brutally honest, How To Eat The Elephant will give you--yes, you--the push you need to haul your ass off the sofa and position it in front of your computer long enough to produce a real, live book.