by AnnSheybani | Sep 28, 2026 | Writing
Years ago, and I mean yearssssss ago, Walt and I attended a Brendan Bruchard conference. That’s where we recognized that we could create a business out of just about anything we pulled out of our backends. I mean, we met people who were making money doing the most... by AnnSheybani | Sep 21, 2026 | Life, Writing
I write about the Imposter Syndrome all the time because it’s the single biggest issue many of my clients have. It’s what keeps them from starting their book, finishing it, then publishing it when it’s time to let it go. In fact, I’ve written...
by AnnSheybani | Sep 14, 2026 | Life, Reading, Writing
Any time you switch up your routine or form new habits–which is pretty much what needs to happen before starting a book project–you’ve got to overcome all sorts of obstacles that spring up in your path. It’s all well and good when you’re pumped up and motivated, when...
by AnnSheybani | Sep 7, 2026 | Writing
Let’s talk about the file you’re not opening. Mmmm-hmmmm. You know the one. It’s got a name like BOOK_draft_v4_FINAL_new.docx, and it lives in a folder you scroll past on purpose. You know roughly how many words are in it. You know exactly how long...
by AnnSheybani | Aug 31, 2026 | Life
Walt has been telling the story of how we met for twenty-one years, and he has never once gotten it right. His version: he was on Match.com, scrolling, and he came across a woman whose profile claimed she enjoyed a little black dress as much as she enjoyed Gortex....
