Readers Want Faces

I often get questions from folks participating in my  Build A Book Bootcamp, a take-it-at-your-own-pace online course I developed quite some time ago. I thought I’d share this question, couched in the very reason for writing a book in the first place, and my...

How To Sell A Crapload Of Books

While I was in the States this last go round, I had dinner with my friend Tim Vandehey, a ghostwriter who lives in Kansas City. I refer to Tim those folks who’d like to have a book, but aren’t the least bit interested in doing the associated work. Tim knows the...

Promise Me You Won’t Be Lazy

With the popularity of podcasts and YouTube channels, many tech-savvy entrepreneurs have created a series of interviews to promote their business. Now, if you want a book to further establish yourself as the go to expert, a collection of your transcribed interviews...

Secret Agent Man

If, after writing your no-doubt best-selling book, you want to go the traditional publishing route, you’ll need to hire an agent to represent you. Manuscripts sent directly to a publisher are called unsolicited submissions. They’re usually thrown away; unceremoniously...

How To Avoid Embarrassment And Shame

If you’d like to avoid the embarrassment and shame associated with publishing ca-ca, I can’t recommend the editing process highly enough. Editing professionals get paid to study your manuscript, point out problems, and, sometimes, offer corrective suggestions. Unlike...

Get Others To Paint Your Fence

For lots of entrepreneurs, sitting down to write an entire book on their own seems ridiculously daunting. They have no idea how they’d ever come up with that much content. But imagine getting others to do the writing for you. Even better, imagine attracting ten times...