by AnnSheybani | Feb 8, 2021 | A Love Story, books, Reading
Dr. Serena Sterling wasn’t sure she’d ever finish her book project. There were times, as her content developer, I wasn’t sure she would either. Because Serena wasn’t just writing about her business–helping people overcome chronic physical...
by AnnSheybani | Jul 4, 2016 | books, Reading, Writing, writing lessons
I’m going to break out my Book Yourself Solid coaching hat and introduce you to some associated philosophy: There are people we are meant to serve, and others not so much. And our job is to do everything in our power to reach those we are meant to serve. This...
by AnnSheybani | May 30, 2016 | books, Reading
I’ve been spending a lot of time with my nose in this book. It’s something that Walt bought and left on the shelf. ( I know! Nothing better than having two readers in the family who think nothing of spending thousands of dollars on good books.) I picked...
by AnnSheybani | Jan 28, 2016 | books, Writing, writing lessons
Just for fun, we’re going to pretend you’d like to write a client-attracting book. I’m going to lead you through an exercise to get you started thinking about that one big result you give your clients, and the associated benefits. Here are some questions I’d like you...
by AnnSheybani | Dec 15, 2015 | books, Reading
The idea of downsizing totally appeals to me. The seven-bedroom house in Connecticut made sense (not really, but hey) when we had kids at home, but now that they’re grown, not so much. Now that the dogs are dead, too (the kids are still alive, thank God, so no...
by AnnSheybani | Dec 13, 2015 | books, Reading, Writing
All writers learn and do at the same time. Don’t think for a minute that you need to put your book-writing dreams on hold until you’ve earned an MFA. To save you the $30,000, I’d like to share with you what I learned at Harvard; the very thing each writing teacher...