Game recognize game

We once had a dog named Edgar whose whole raison d’ etre was to kick cat ass. Unfortunately, we also had two cats: Peanut Butter and Mozart. Peanut Butter was a cat-hater’s cat. He had all the swagger of John Wayne, and the cool detachment of Humphrey Bogart. Tail up,...

The cure for Imposter Syndrome

I write about the Imposter Syndrome all the time because it’s the single biggest issue many of my clients have. It’s what keeps them from starting their book, finishing it, then publishing it when it’s time to let it go. In fact, I’ve written about this issue HERE and...

The Curse of the Natural

If you want to write a book but hesitate because you don’t consider yourself a gifted writer, you may be suffering under The Curse Of The Natural. You assume that if you’re not great at something straight out of the gate, you should set it aside because...

Turn Your Course Into a Book

It sounds so easy, right? Take the transcripts from your course–you know, the ones that accompany your video tutorials– organize them into chapters, throw in a few extra case studies, and call it a day. Done and dusted, as the Irish like to say. A book in a weekend,...

Nobody wants to read your sh*t

In 2016, Steven Pressfield published his book Nobody one Wants to Read Your Sh*t. It scared a lot of would-be authors who want to contribute to the world, not burden it with garbage. What must you do to create a book worth reading? Let me answer that from the...