by AnnSheybani | Jul 1, 2019 | Life, Writing
Over the weekend, I attended a copywriting workshop in Florence, Italy. If you don’t know Laura Belgray, the woman who conducted the workshop, you really should. Her emails and sales content are the bomb. Her subject lines are so sexy I click on them each and...
by AnnSheybani | Jun 23, 2019 | Writing
Walt and I were climbing in the Rockies when we decided to stop and shoot this video. We’d just spent a few hours battling despair because we’d come across yet another one of those false summits that makes you want to kill yourself. There’s just...
by AnnSheybani | May 19, 2019 | Life, Writing
I’m guilty of binary thinking: you can either have this or that, but you can’t have both. Except when it comes to writing a book for your business. Do the job right, and you can have both income and impact. The two can go hand in hand. Contrary to popular...
by AnnSheybani | May 12, 2019 | Writing
For a lot of entrepreneurs, sitting down to write an entire book on their own seems ridiculously daunting. They have no idea how they’d ever come up with that much content. But imagine getting others to do the writing for you. Even better, imagine attracting ten...
by AnnSheybani | Apr 15, 2019 | Uncategorized, Writing
I think about my arch nemesis–efficiency–a lot when I’m on a mountain. Day in and day out, carrying one load up to a higher camp, going back down for another. Breaking camp in the morning, setting it back up all over again at night....
by AnnSheybani | Apr 7, 2019 | Writing
Last we met, I was telling you about the client manuscripts I was reading, all of which deal with anxiety. I thought these three different authors and their three different approaches will demonstrate that you can take a common topic and come at it with a (valuable)...
