by AnnSheybani | Oct 6, 2026 | Writing
A friend called me a few weeks ago with a book problem. He’s a coach. Successful, and busy in a way that makes me tired just hearing about it: on stage one weekend, coaching in Toronto the next, Chicago after that, a podcast squeezed into whatever’s left....
by AnnSheybani | Sep 28, 2026 | Writing
Years ago, and I mean yearssssss ago, Walt and I attended a Brendan Bruchard conference. That’s where we recognized that we could create a business out of just about anything we pulled out of our backends. I mean, we met people who were making money doing the most... by AnnSheybani | Sep 21, 2026 | Life, Writing
I write about the Imposter Syndrome all the time because it’s the single biggest issue many of my clients have. It’s what keeps them from starting their book, finishing it, then publishing it when it’s time to let it go. In fact, I’ve written...
by AnnSheybani | Sep 14, 2026 | Life, Reading, Writing
Any time you switch up your routine or form new habits–which is pretty much what needs to happen before starting a book project–you’ve got to overcome all sorts of obstacles that spring up in your path. It’s all well and good when you’re pumped up and motivated, when...
by AnnSheybani | Sep 7, 2026 | Writing
Let’s talk about the file you’re not opening. Mmmm-hmmmm. You know the one. It’s got a name like BOOK_draft_v4_FINAL_new.docx, and it lives in a folder you scroll past on purpose. You know roughly how many words are in it. You know exactly how long...
by AnnSheybani | Aug 23, 2026 | Life, Writing
Every so often I write about Walt. How he got it in his head that sub-arctic temperatures sounded like a nice week away, and I went along with it, and came home short a few toenails. How I hand him the rental car counter, because I know he’s going to chew those...