Why now is the best time to write your book

Years ago, Walt and I hosted a three-day event in Ireland. We got a bunch of folks interested in building a solid coaching practice to cross the pond and listen to us expound upon the framework we use to do just that. We also introduced our audience members to some...

A book that ought to be banned

Given my job, I pay attention to trends in the book industry. Currently, there’s a lot of talk about book banning and Trad wives, not to mention a bunch of new publications that address these two separate topics. A Trad wife, if you’ve been living under a rock, is a...

Nobody wants to read your sh*t

In 2016, Steven Pressfield published his book Nobody one Wants to Read Your Sh*t. It scared a lot of would-be authors who want to contribute to the world, not burden it with garbage. What must you do to create a book worth reading? Let me answer that from the...

Writing books I recommend

Given my profession, I’m often asked about my favorite books on writing. Before I answer, I tend to want to know WHY someone wants this information, mostly because I’ve noticed the tendency to read extensively on the topic, as opposed to doing the...

Getting laid, getting paid, looking fab

Years ago, and I mean yearssssss ago, Walt and I attended a Brendan Bruchard conference. That’s where we recognized that we could create a business out of just about anything we pulled out of our backends. I mean, we met people who were making money doing the most...