Given my job, I pay attention to trends in the book industry. Currently, there’s a lot of talk about book banning and Trad wives, not to mention a bunch of…
Read More
I broke my ankle a number of years ago. I ended up in the gym after six weeks of going crazy at home, which is precisely what happens when I…
We once had a dog named Edgar whose whole raison d’ etre was to kick cat ass. Unfortunately, we also had two cats: Peanut Butter and Mozart. Peanut Butter was a cat-hater’s…
I write about the Imposter Syndrome all the time because it’s the single biggest issue many of my clients have. It’s what keeps them from starting their book, finishing it,…
If you want to write a book but hesitate because you don’t consider yourself a gifted writer, you may be suffering under The Curse Of The Natural. You assume that…
It sounds so easy, right? Take the transcripts from your course–you know, the ones that accompany your video tutorials– organize them into chapters, throw in a few extra case studies,…
In 2016, Steven Pressfield published his book Nobody one Wants to Read Your Sh*t. It scared a lot of would-be authors who want to contribute to the world, not burden…
Given my profession, I’m often asked about my favorite books on writing. Before I answer, I tend to want to know WHY someone wants this information, mostly because I’ve noticed…
Our job as writers, particularly prescriptive nonfiction writers, is to take our readers on a journey. A very specific, personal journey that takes us from Pain Island to Pleasure Island,…
Remember when I said that your book title has two jobs and two jobs only: 1. To sell your book 2. To help your book get discovered through search engines…
