by AnnSheybani | Mar 3, 2024 | Life, Reading
It is said–by whom, I haven’t bothered to track down–that we humans learn from shared stories of success, and from stories of failure. Me? I’m pretty obsessed with stories of failure because I’ve learned more from MY mistakes than from my... by AnnSheybani | Mar 2, 2024 | Writing
How do you stand out in a crowded market? Good question. Especially when you are writing an expert-positioning book on a popular subject. If you plug in the keyword “leadership” on Amazon, up will pop 60,000+ titles on the subject. That’s right, 60,000 PLUS. On the... by AnnSheybani | Feb 17, 2024 | Writing
You’ve been talking about writing a book for years, a book that will attract right-fit clients, grow your business, impact lives, establish authority in your field. But you’re afraid to get started because….what if you fail. OK, maybe this isn’t you, but... by AnnSheybani | Feb 9, 2024 | Writing
Once upon a time–OK, about a month ago–an expert wanted to write a book to buttress her credibility, attract right-fit clients, and help those who couldn’t afford her consulting fee. This is a more than reasonable desired outcome for an author working on... by AnnSheybani | Feb 5, 2024 | Writing
Hey, successful entrepreneur writing a non-fiction book for your business. Here’s another way to turn your readers into clients and/or fans: Have a solid structure with a clear transformation path As opposed to taking your reader on a wild goose chase over hill and...
