by AnnSheybani | Jul 21, 2019 | Writing
One of the biggest fears my clients have is that by telling their personal stories they will appear grandiose, self-absorbed, or narcissistic. “Who am I to tell this story,” they ask. “Really, who cares?” Or, “It’s all been written about before, so why bother?” “There...
by AnnSheybani | Jul 14, 2019 | Reading, Writing
On Saturday, I caught sight of a book about cooking with food scraps at my friends’ vegan café in town. Surrounded by The China Study, How Not To Die, and Rich Roll’s Finding Ultra, all fascinating reads, that’s the one I latched onto as I tucked into my stew. Before...
by AnnSheybani | Jul 8, 2019 | Life, Writing
Several years back, I had the huge privilege of being interviewed by Denise Brown for a column she writes in the North Star Monthly, a northern New Hampshire publication. I thought I might share an excerpt of it with you here. It’ll give you some of my...
by AnnSheybani | Jul 1, 2019 | Life, Writing
Over the weekend, I attended a copywriting workshop in Florence, Italy. If you don’t know Laura Belgray, the woman who conducted the workshop, you really should. Her emails and sales content are the bomb. Her subject lines are so sexy I click on them each and...
by AnnSheybani | Jun 23, 2019 | Writing
Walt and I were climbing in the Rockies when we decided to stop and shoot this video. We’d just spent a few hours battling despair because we’d come across yet another one of those false summits that makes you want to kill yourself. There’s just...
by AnnSheybani | May 19, 2019 | Life, Writing
I’m guilty of binary thinking: you can either have this or that, but you can’t have both. Except when it comes to writing a book for your business. Do the job right, and you can have both income and impact. The two can go hand in hand. Contrary to popular...