Hey, successful entrepreneur writing a non-fiction book for your business. Here’s the the best way to turn your readers into clients and/or fans: Give them stories, lots of stories As…
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When I came out of Harvard, I had visions of becoming the next literary superstar. That’s what we all talked about in grad school. I wanted to sit along the…
Writers worry a lot. Worry is what feeds our procrastination; why we’d rather clean that disgusting barbecue grill than sit in front of our nice, clean computers. We worry that…
Writing a book to attract ideal clients and expand your reach? Well, you’re going to want to consider the big promise you make to your reader, the first indication of…
Twin Lakes, Colorado, that’s where we were. A small frontier town surrounded by mountains and lakes. An old West feel with a tight-knit community serving tourists in order to keep…
Walt and I have a bunch of decorative pots sitting on either side of our front door. After over 8 years here in Ireland, we’ve decided it’s high time we…
Basically because everyone who wants a good content developer for free—OK, a barter arrangement isn’t free, but close enough for government work— will come pouring out of the woodwork into…
Over the weekend, while I calculated author royalties for Summit Press, the publishing house I run, I came across an anomaly. A.J. Wasserstein’s book, written and published 4 years ago,…
This week, I’ve had my nose in a couple of manuscripts that have landed on my desk for doctoring. There are gems within each of these manuscripts, but the overall…
That’s the question all of us writers ask, not just my clients. In fact, I brought this post back because I’ve fielded this question twice this week, and it’s only…
