by AnnSheybani | Aug 2, 2021 | Writing, writing lessons
Hey, successful entrepreneur writing a non-fiction book for your business. Here’s another way to turn your readers into clients and/or fans: Have a solid structure with a clear transformation path As opposed to taking your reader on a wild goose chase over hill and...
by AnnSheybani | Jul 27, 2021 | Writing
Hey, successful entrepreneur writing a non-fiction book for your business. Want to know what to include in a book? Want to turn your readers into clients and/or fans? Well then, spell out a CLEAR SOLUTION to AN urgent problem. Don’t try to solve every problem...
by AnnSheybani | Jul 19, 2021 | Writing
Hey, successful entrepreneur writing a non-fiction book for your business. Here’s the the best way to turn your readers into clients and/or fans: Give them stories, lots of stories As opposed to saddling them with a dry textbook chuck full of concepts, facts, figures,...
by AnnSheybani | Jul 11, 2021 | Writing
When I came out of Harvard, I had visions of becoming the next literary superstar. That’s what we all talked about in grad school. I wanted to sit along the Grand Canal like Hemmingway and work on my writing all day. (You know, wine, seagulls, and interesting...
by AnnSheybani | Jul 5, 2021 | Writing
Writers worry a lot. Worry is what feeds our procrastination; why we’d rather clean that disgusting barbecue grill than sit in front of our nice, clean computers. We worry that we’re hacks; that we have nothing new to say on a subject, that we’re frittering away our...
