by AnnSheybani | May 22, 2023 | Reading, Writing
When I was in grad school, I took an essay writing course. We were assigned an anthology called The Best American Essays, which still sits, all marked up with black ink, on my bookshelf. (If I could find a link, I’d put it here, but I can’t.) In it, I... by AnnSheybani | May 13, 2023 | Reading, Writing
This week, I had the opportunity to speak to a group of awesome entrepreneurs about powerful stories, stories that sell. The nice folks in the audience are required to market their products and services to keep the lights on and the mortgage paid, etc. so they were... by AnnSheybani | May 8, 2023 | Reading, Writing
Many of my clients want to include personal stories in their book, often because they’ve had to overcome certain challenges shared by their clients. Their story, their journey, is relevant to their target audience. All successful stories have one thing in... by AnnSheybani | Apr 27, 2023 | Writing
Oonagh Duncan, author of Healthy as F*ck, has a potty mouth. It’s one of the reasons we hit it off straight away. It’s one of the reasons her people are drawn to her like Spandex to a thigh. They’ve tried to get fit and loose weight before.... by AnnSheybani | Apr 17, 2023 | Reading, Writing
Three years ago, I had a conversation with Dr. Edith Shiro. She wanted to write a book about post traumatic growth and she needed the book out, like, yesterday. The pandemic had just begun and she could see what was about to happen to the world. Trauma was going to...