Once upon a time (actually, in 2014), Naval Admiral William H. McRaven gave the University of Texas Austin commencement address. It was a twenty-minute speech that outlined ten principles he’d…
For a lot of entrepreneurs, sitting down to write an entire book on their own seems ridiculously daunting. They have no idea how they’d ever come up with that much…
As much as we’d like them to, our readers don’t tend to remember strings of concepts, statistics, or cold, hard facts. Especially page after page of them. The best way…
Being a pretty decent writer, you may think you should go it alone when tackling a book project. Or that a big publishing house should supply you with all sorts…
I was listening to a Ted Talk with Sheryl Sandberg some time back (see below). In it she discussed three things she believes hold women back in the work world….
It’s math. Simple math. Everybody knows that the more effort you put into something, the better the results you should see. Up to a point, this assumption holds true. Yet,…
Years ago, and I mean yearssssss ago, Walt and I attended a Brendan Bruchard conference. That’s where we recognized that we could create a business out of just about anything…
I’m going to share with you some important concepts I walk my clients through before they start in on a project. In fact, just the other day, I had this…
I have a problem. This problem has gotten big enough that I’ve decided I need a solution. Oh, sure, I’ve been aware of this issue for a good long while,…
Each week, I have conversations with people who claim to want to write a book. I listen carefully, not just to establish if I like an individual, which is necessary…