by AnnSheybani | Dec 15, 2023 | Writing
A Business card book is often written by a business owner who wishes to demonstrate their expertise in 100 pages or less. The design is to establish authority and demonstrate that the author has a framework to solve a particular problem. Now, I’m not a huge...
by AnnSheybani | Dec 8, 2023 | Writing
Oh, this is an excellent excuse for not writing a book for your business in that, sometimes, it’s true. Quite possibly, it’s not the right time for you given the much bigger fish you need to fry first. (Think: “I don’t have a website or a...
by AnnSheybani | Dec 3, 2023 | Writing
I wanted to share with you a 10-minute Masterclass I ran sometime back for those who registered for one of my book-writing webinars. I got tons of comments about just how helpful it was, thus me finally getting around to presenting it to you here. I would have done it...
by AnnSheybani | Nov 25, 2023 | Reading, recommendations
I read a lot, probably more than most. As a ghostwriter, I need to read deeply on a given topic so I can ask better questions of my clients and support their arguments. As a content developer, I study book structure, the management of a narrow topic, and the...
by AnnSheybani | Nov 17, 2023 | Writing
Oh, I’d say I hear this excuse for not writing a book once a day. Mostly from people who actually WANT to have a book to their name at this point in their career. If I’m out in public and talking about what I do for a living, I’ll hear it at least...